Top 12 Easy Ways to Reduce Your Site Bounce Rate in 2021
Hi friends, what is the bounce rate on a website, and how to reduce the bounce rate? If you want to know about it then you have come to the right place. In this blog, I will tell you the 12 easy ways to reduce the bounce rate of your website. Is going to elaborate Bounce rate is very harmful to a blogger. So let’s know that how to reduce the bounce rate.
The bounce rate has a direct effect on the Earnings and Search Engine Ranking coming from your blog website. That is why every blogger needs to take great care of the Bounce Rate of their website.
In fact, every visitor visits any website to learn something or in search of some information In such a situation, if a visitor visits your blog website but goes back immediately, there can be many reasons for this And your blog starts getting Bounce Rate High.
In today’s blog, you are going to know much important information about Bounce Rate So let’s go ahead and what is the bounce rate and how to reduce the bounce rate? Know.
If thousands of visitors are visiting your website every day but you are not getting good earning. So the biggest reason for this is the bounce rate of your website. It is very important to reduce the Bounce Rate of your website as soon as you can.
What is the bounce rate on a website?
Whenever a user visits a page of a website or blog And after that page visit, he goes back from that website without visiting any other page So this activity of the user is called Bounce and the Percentage of such users who leave the website from the first page is called Bounce Rate
There can be many reasons for the user to bounce on the blog, such as the lack of good content or the user who is searching for information Absence of that information in the blog post, etc.
The Bounce Rate of any website directly affects Earning from that website as well as its ranking in Google or any other search engine
What is a good bounce rate for a website?
Now it is not necessary that a website will not have a bounce rate at all It is possible that the user wants to have only one post, whose information is necessary for him. So in such a situation, you have to keep in mind that the level of bounce rate is under your control.
So let’s know what the bounce rate level of any website should be
- Above 80% – Very bad
- 50% to 80% – Middle or Poor
- 30% to 50% – Normal
- 0 to 30% – Excellent
What are the reasons for the website having a Bounce Rate High?
The high bounce rate of any website is a huge loss for that website. To reduce the bounce rate, it is important to first know the reason for the bounce rate being high
The Races of bounce rate being high of a website can be:
- The high loading time of the website
- Missing content according to visitor interest
- User Experience is not good
- Website Design
How to check a website’s Bounce Rate with Google Analytics?
To see the website’s Bounce Rate with Google Analytics, first of all, you need to add Google Analytics Tool to the website.
After this go to the home page of Google Analytics and click on the option of Bye Audience and then Overview.
Now you see the bounce rate along with the number of users visiting your website.
If you want to explore the bounce rate of your website more, then click on the option of bounce rate After that, you see a different graph of the blog Bounce Rate% You can see the level of bounce rate of your website based on Hourly, Day, Week, and Month.
How to reduce the bounce rate?
Analyze the content written in any blog two or three times by yourself and read it fully In such a situation, you will be able to know why the user is going back from the post you wrote.
Now let us know the top 12 easy ways to reduce the bounce rate in 2021
- Fix Website Slow Page Load Time
- Improve Content Quality
- Improve Website Design
- Improve Title and Meta Description
- Solve Page Error or Technical Problem
- Make Paragraph Short in Blog Post
- Use Title, Heading and Sub Heading correctly
- Perform Image Optimization
- Use Internal Links in Website
- Don’t Use Bad Backlinks
- Keep updating your website’s old content
- Carefully place ads on the website
Fix Website Slow Page Load Time
By doing search engine optimization, your website pages rank in search engines. But if the visitor clicks on the link of your blog page, then Blog Page Slow Load occurs. So the visitor bounces without reading your Blog Page Content.
That is, it does not visit your website due to Slow Loading Speed In such a situation, it is very important to optimize your website’s Page Load Time properly.
If most of your visitors are mobile users, then for this you can use AMP or Lite Result Web Tools which optimizes the page load time of your blog.
Improve Content Quality
To reduce the bounce rate, you write the same content in which the visitor is interested That is, the information that the visitor has reached on your website while searching.
Apart from this, if your blog content is written in fewer words and it gives better information to the visitor then it will make your post complete And your website will have a very low bounce rate.
Improve Website Design
Pay special attention to the design and look of your website. You can improve the design of your website and give it a professional look So that the visitor finds your website Genuine And they can trust your website.
Improve Title and Meta Description
Before reading any blog, the user only sees the title and meta description of your blog in the search headlines, after which the user clicks on the URL of the blog.
If the title of your blog will be something else and the content of your blog would be different, in such a situation, the Bounce Rate of our site will go up. The user will come back from your site and will go to another website.
Solve Page Error or Technical Problem
When any of your posts are getting a good rank on the search engine, then you have to pay attention that in the URL of that post there is an error such as 404 Not Found or Page Not Found, etc.
So if the visitor clicks on your blog URL link And if he gets a Page Error then he immediately bounces from your website Therefore, makes sure that there is no error in the URL of your post.
However, if a page contains Technical or Page Error, then you can apply Redirection for that page.
Make Paragraph Short in Blog Post
Make paragraphs in your blog posts shorter so that visitors do not have trouble while blogging Long paragraphs are boring If possible, include only 2 to 3 sentences in the paragraph.
Use Title, Heading and Sub Heading correctly
Use Title, Heading, and Sub Heading in your blog post properly so that the content of your website can be well organized Telling you, Heading and Sub Heading are important points of your blog post that highlight the main elements of the topic of your article.
Perform Image Optimization
Optimize any image before uploading it to your website. The actual size of any image is very high and by optimizing this size you can reduce it very much.
Apart from this, if you upload the image without optimizing the image, then it increases the size of your web pages and it directly affects the speed of your website.
User experience is poor and bounce rate is high when the website is not loaded quickly.
Use Internal Links in Website
Include a link to your other article in your website’s blog post. That means interlinking your blog posts!
So that whenever a visitor visits your blog post, after reading that blog post or in the middle, he can also visit your other blog post.
In this way, the interlinking of articles in the website makes it easier for Google to crawl the page, and at the same time, the bounce rate of the website is very low.
Don’t Use Bad Backlinks
If there is a backlink of such a website in your blog, which is not available from your blog content, then the bounce rate increases in such a way Because the user came to your website for something else and he reached somewhere else In such a situation, the user will immediately leave your blog.
Keep updating your website’s old content
If you have old content on your website, that means there are any old blog posts, then update them quickly And keep updating old blog content from time to time.
If you want to search the old blog posts of your website, first go to Google and search for “site: Your_Website_name.com Year”
Carefully place ads on the website
Put Ads in right and proper place on your website Often visitors prefer to leave the blog due to more ads appearing on the website.
If you want more information about how to reduce the bounce rate in detail, GO and Checkout Kinsta Blog link provided below: How to Reduce Bounce Rate on Your WordPress Site
Hopefully, by reading this article, you will have come to know what is bounce rate on a website | How to reduce the bounce rate. if you are told in this blog Top 12 easy ways to reduce the bounce rate in 2021. If you implement it on your website, then the bounce rate can be very low and your website’s bounce rate will be under your control at all times.
If you have any kind of question or suggestion related to this article, then do let us know by commenting in the comment section below.